Wednesday, July 24, 2013

Laying Your Foundation

The vast range of foundations available on beauty store shelves can sometimes be overwhelming. How do you know what type of foundation is right for you? I have always asked myself this question and decided to research all my options and find out the answer. Although I don't use foundation every day, I have experimented with every version over the years. 
This is a guide on how to find the best base to suit your skin type and coverage needs.



Concealers correct any minor and major imperfections you may have, from under-eye circles, blemishes, broken capillaries and redness. It is usually of a dense consistency and should ideally be a shade lighter than your foundation with a natural or yellowish undertone. Apply sparingly to the bridge and sides of your nose, under the eyes, and over any marks. If you are blessed with naturally flawless skin, you can skip out on this type of camouflage all together.

Good to Try: YSL Touche Eclat, Laura Mercier Secret Camouflauge, Benefit Boi~ing


Use a Tinted Moisturizer if you prefer very natural looking coverage. The sheer effect of a tinted moisturizer will even out your skin tone and provide just a hint of colour with a dewy glow. This lightweight formula lends hydration to dry and normal skin types and has the added benefit of a sunscreen. A tinted moisturizer is the perfect base for hot summer days, as it won't 'melt' off. Your CC (Colour Correcting) and BB (Beauty Balm) creams also fall into this category, which act as a multi-purpose, on-the-run, easy-to-apply makeup base.

Good to Try: Garnier Skin Renew BB Cream, Urban Decay Naked Skin Beauty Balm, The Balm BalmShelter Tinted Moisturizer, Lush Colour Supplement


 The most popular and versatile type of face paint is Liquid Foundation. Providing a radiant, smooth complexion, there is one available for every type of complexion. Liquid foundations revitalize tired skin and come in two varieties - a water based and an oil based formula. Chose an oil-rich moisturizing foundation if you have dry or mature skin, whereas a water-based matte fluid works better for oily and combination skin types. The creamy consistency is best applied with a makeup brush or a slightly damp sponge. Blend well to avoid any solid lines.

Good to Try: Smashbox Studio Skin Foundation, Chanel Vitalumiére Moisture Rich Fluid Makeup, Bobbi Brown Natural Finish Long Lasting Foundation.



 Mousse makeup is feathery light due to its velvety, whipped consistency. Essentially, mousse is liquid foundation that has been air-whipped and ideally suits normal, combination and drier skin types. This weightless formula imparts an air-brushed effect and blends in seamlessly for perfectly poreless skin. Found in a spray can or tub, mousse foundations can be applied in layers for better coverage and a smoother overall appearance.

Good to Try: Maybelline Dream Matte Mousse, L'Oreal Matte Morphose Foundation, 
Revlon PhotoReady Airbrush Makeup Mousse



 Cream and Cream-to-Powder Foundations are the ideal choice for normal to combination skin types. It allows for heavier coverage due to it's thicker, creamy texture, and hides flaws & conceals discoloration exceptionally well. Cream-to-powder foundations are applied as a liquid then settles into a matte powdery finish. Most cream foundations come in a compact form.

Good to Try: Guerlain Parure De Lumiére Cream Foundation, Elizabeth Arden Flawless Sponge-on Cream Makeup, Giorgio Armani Designer Shaping Cream Foundation


A Stick Foundation is a combination of a cream foundation and a concealer. Problem areas, scars & imperfections are easily camouflaged with its more solid , buildable consistency. This two-in-one wonder eliminates the need for a concealer. It provides a matte finish with full coverage. Due to its heavier appearance, it's not so suitable for everyday use. Steer clear of stick bases if you have oily skin, as it's thicker formula can lead to clogged pores. Blend well and apply in moderation, as stick foundations have a tendency to crease into lines.

Good to Try: Makeup Forever Pan Stick Foundation, Maybelline Fit Me Shine Free Foundation Stick, Shiseido Stick Foundation


Powder Foundation is the best option for those of us with oily skin. On dry skin, it can appear too flaky, as it doesn't have much moisture content. Powders keep grease at bay, absorbing excess oil and reducing shine. If you have sensitive skin, a mineral based product may work best for you. Pressed powders are quick and easy to apply. Use a powder brush for a lighter coverage. For a more medium mask, apply with a damp sponge. Loose powders are used to 'set' your foundation or concealer and relays a silky finish.

Good to Try: MAC Mineralize Powder Foundation , Benefit Hello Flawless Powder Foundation, Dior Diorskin Natural Glow Powder

Have you found your perfect foundation?
Which one do you use?


81 comments:

Anouka K said...

I use liquid foundation and powder and it's still not enough to cover all marks... Currently looking for a new liq. foundation to try out. Maybe Chanel will be next.

Corinne said...

I usually use the garnier BB cream and then a light powder over. I don't like too much makeup on my face.

Corinne x
www.skinnedcartree.com

Marisa Silva said...

Very helpful post :)

Marisa Silva
http://stylingdreams.blogspot.pt/

Natasha Gregson said...

This is so useful :) I always find foundation so overwhelming and hard to pick but I loved your guide-would love to see more posts like this!

Kim Alston said...

I've always been a fan of liquid foundations and boing is my concealer. hahaha
http://www.averysweetblog.com/

Krysten @ Why Girls Are Weird said...

I used to swear by Bare Minerals, but unfortunately it's expensive for a server's budget and I needed better coverage. I use a mix of liquid and powder now.

Anthea F said...

great tips!

Adeola Naomi Aderemi said...

I have found mine, I TBS and I prefer mousse and powder foundation.
This is such a great and informative post, I love trying new foundations but liquid foundations always disappoint me.

Jessica said...

Wonderful post. As much as I am into fashion I always find makeup a little overwhelming and confusing. I have been trying hard to learn more about what products are best for me.

Tracy @ www.sunnydaystarrynight.com

Dawn Gibson-Thigpen said...

This is such a cool post! I have been hearing a lot about Dermablend products lately..

www.simplysassysstyle.blogspot.com

Dawn

Lilli said...

Hi Sam! I think I am still looking for the best foundation you know. I usually choose the lightest shade but sometimes it looks darker on my skin. I have no preference for the type, I usually use a liquid one but have to say that the creamy are my fav since I have to not get dirty my fingers!:P I also used the mousse and I find very good to cover the blemishes while I usually dont use the powder foudations (except for a one by Essence that is really good) since they make my skin dry, sometimes I use this type in summer though, when is too hot and a liquid or creamy stuff make me too much oily! Among all the products you share the Clinique one is the best in my opinion. When winter starts will be my first purchase!:) Kisses dear, hope your day is going fine! xo

Always Maylee said...

I actually don't really wear foundation, which is a good thing because makeup totally overwhelms me. There are so many to choose from! But I always go with brands that I know work well for me like Clinique and Neutrogena. They always give me the most natural feel.

xo, Yi-chia
Always Maylee

Toks said...

I very rarely wear foundation. In fact I don't really wear that much make-up, especially in the summer. Nice post though.
xoxoxo

mademoiselle mode said...

Lovely recommandation ^^
I use Black up and Iman for my dark skin ;)

New post - Kisses
http://www.mademoisellemode.com/

Megan, TfDiaries.com said...

these are great picks Xo, Megan, www.TfDiaries.com

Mihaela Pojogu said...

Hi dear, personally I love mousse consistency and for summer tinted moisturizers.. oh ok ok, sometimes I don't use foundation. :D
kisses

About women and not only Blog

Afina blog said...

lovely)
http://afinaskaterblogspotcom.blogspot.ru/

mochaccinoland said...

my skin simply rejects all foundations & bb creams, only mineral foundation powder with pure mineral ingredients won't irritate my sensitive skin :( as for concealer, i used cle de peau concealer stick for my super severe dark circles.

xoxo
mochaccinoland.blogspot.com

Shy Cheeeks said...

Nice info.. very helpful :)
xo

Oh to Be a Muse said...

Foundations are so annoying! I can never find the perfect match. I'm trying to get into tinted moisturizers again.

Oh to Be a Muse
Shop Layered Muse

Maddie said...

Really wonderful post! I can definitely see the effort you put into making this post!
I use liquid foundation, but I would definitely love to try powder or cream-to-powder! Thank you for this post! :)

callmemaddie.blogspot.com

Busisiwe Mgoboli said...

I use the Clarins everlasting liquid foundation when I need complete coverage, on weekdays I wear a ponds tinted moisturizer to work. I love how natural it feels and looks.

Stella said...

Such a helpful post!
I use Bourjois Healthy Serum mix, it is very good!
x
Stella from a A Shiny Place

Anna said...

great post ^^ so useful
thanks for your comment ^^
following you on googlefc :) wanna follow each other on bloglovin too? ^^

Demi Mist said...

Really useful post!
I'll read it again soon to help me find the right foundation for me.

Mindy Fan said...

I personally don't use foundation that often. I cannot stand the feeling of something on my face hehe. I do use concealer though and it does wonders for my undereye circles and the redness around my nose! If i must wear foundation, I do tend to go with a tinted moisturizer though.

http://www.mybrokeneggshells.com/

Vannessa@Luxuria said...

I am a huge liquid fan and at the moment use MAC and Bobbi Brown. I think as I get older I steer away from matt foundations which can look a little flat and aging. I have also wanted to try the Revlon Photoready foundation for some time. It's always got good reviews. However, it's impossible to buy Revlon products in Spain (not sure why). Now I am back in London I think I will give it a whirl ;-)
Thank you for your lovely comments over at mine Sweets xx

Coco said...

This post was very useful Sam. I'm evaluating which foundation I will buy next, and I'd love a powder foundation. I just need to find the right one! Bug hugs
xoxo
Coco et La vie en rose
Coco et La vie en rose on Bloglovin
Coco et La vie en rose on Facebook
(Please don't forget to follow me back via gfc and bloglovin if you haven't already. Huge thanks!!)

Rakel said...

Hi Sam! such a great post! ^^

http://alovelystyle.blogspot.com.es/

Kashaya said...

I like mineral powder foundations. They often look very natural and you can layer them for more coverage.

Nicky mywishstyle said...

Beautiful reviews!
Ciao
Nicky
www.mywishstyle.com

MelinaOphelia said...

Nice post! I also almost never really know what make-up or foundation I should choose. Thanks for these infomations on your lovely blog :)
Kisses <3

http://ilikeyourstyles.blogspot.de/

Admirably Pretty said...

I prefer my BB cream, it's light and easy, but I should get a new one because the colour isn't exactly the right one. Concealer is a life saver and I must thank the man/woman that thought of making such a piece of magic ;)

XO Imke

AS Style & Design said...

Foundations are really important!!!
Already following, wait you follow us back.
kisses

Rowena @ rolala loves said...

This is such an informative post! There are so many choices and different levels of coverage out of there. I use Hanskin Magic BB Cream. I find the Asian BB creams work best for me and I'm not really a fan of heavy foundation.

The GlamGlow treatment is amazing! I love that you can actually see/feel it working.

Rowena @ rolala loves

Lilli said...

Sam, thanks a bunch for stopping by and your words, always enjoy reading your feedback but most of all your friendship! Have a great Thursday my dear, hope isnt too much cold from u! Kisses! xo

Paola Lauretano said...

When I was working as a model or on television always use foundation for better coverage, like Dermablend. I currently use products more fluid, like Clinique and in the summer I love bb cream.
Kisses my dear Sam!

Josie said...

This is such a good guide! I like to use tinted moisturisers or BB creams xxx

Kamilla K said...

I use Dior foundation and Bare Minerals loose powder. I also love Givenchy's compact powder. Still looking for the perfect BB cream or tinted moisturizer!

xx
Sophisticated Lace

Mili said...

Ah so much makeup I want to try! Thanks for the recs :)

Mili from call me, Maeby

Northern Style Exposure said...

Great review! I'm looking for a new foundation.

Mélo l'imparfaite said...

oh girl that's a loooot of products, I just use a liquid foundation now, it would be too complicated otherwise :)

Cheyenne Ji said...

I could never master foundation. I didn't realize there were so many different kinds!

http://dixielu302.blogspot.com

Elly @ Caribbean Living said...

Fantastic post Sam! I've never worn foundation but am starting to think I need to as I get a bit older.... This is a fab resource, will bookmark for when I get my act together and go shopping, thank you!

Zahra Sandberg said...

Wow what a lot of research you must have done to compile this piece! Great post- and I am glad you included the maybelline fit me concealer that is such a steal and also works very well.

Hope you are having a great week!


Zahra
www.lovezahra.com

VintageDanielle said...

Wonderful information, doll! I like using concealer, bb cream, and powder for my overall foundation/natural look!

Francy Stef said...

Great post!!
Kisses
Francy&Stef
Chic With The Least
Also on Facebook and on Bloglovin’

the chilicool said...

Great tips!
Alessia
THECHILICOOL
FACEBOOK
Video outfit YOUTUBE
Kiss

kim bim said...

Great products. I am a big fan of bobbi brown makeups.

shine star said...

Great post ;)

http://closertotheedge1.blogspot.com/

Ana said...

interesting post, congrats!!

if you want to win a FOSSIL sunglasses go to
www.lessismoreblog.com

Mira said...

That is quite a selection. I'm a foundation addict and almost use it daily. Of course I have all types. BB creams, liquid foundations... depends on my mood and the weather. Wish you a wonderful day Sam!!

xx

Caro * said...

Very nice review, thank you for your help for those products :)

Ozden Ozdogan said...

Nicely done tutorial.Well this is a tutorial for me because I don't do much makeup and when I'm in need of something I don't know how to find it,now what I'm looking for is concealer,I know it now.Thanks :)
xx

www.styleofozoz.com

Kati said...

I like to think I've finally found the right foundation for me and I use it every day. What would I do without it!

Have a great day,
-Kati

Immaaurora said...

i love the post, i love foundations

http://losviajesysibaritismosdeauroraboreal.blogspot.com.es/

S said...

This post is very useful and informative!
I don't use often foundation, but lately I'm using bb creams at its place, are much more confortable!
xxx
S
http://s-fashion-avenue.blogspot.it

petra lorietta said...

amazing article!:) There's a wide range of foundations in drugstores, but at the same time it's really difficult to pick one:D♥

www.lorietta.cz

Marta Purriños Hernández said...

Great article!

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Stylish By Nature said...

LOVE LOVE LOVE !! What else :)

New Post up...
❤ StylishByNature.com

Rebecca said...

Thanks so much for this great guide! Makeup application can sure be tricky and you never want to use the wrong kind! Very helpful!

Rebecca
www.winnipegstyle.ca

ELISA said...

such a great post, thanks babe!
Nameless Fashion Blog
Nameless Fashion Blog Facebook page

Style Servings said...

What a GREAT overview! I hadn't even considered those cream-to-powder ones, but I will definitely try now!

Carolyna said...

So great choice - I love estee Lauder, YSL and Armani

Luisa T. said...

I loved this post, so useful!! I think that my fav type of foundation is probably the mousse ones

WWW.FASHION-BREAKER.COM

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Ira Kharchenko said...

Amazing products! Great selection:)

bloglovin.com/blog/3880191

Carmen said...

When it comes to foundation I really love products from Maybelline! At first I had their Matte Mousse which was really covering but now that I have less problems with my skin I use their FIT me liquid foundation which looks super natural :)
xx
www.clothesandcamera.com

Nicole said...

This helps a lot! I've actually never bought or used foundation...I don't know why. But maybe Ill try it now.
xxx

Denise said...

I love treating my skin! I like many of the products you showed! I like YSL concealer and tinted moisturizers like Dior and Benefit.I like Chanel foundation and powder, Physician's Formula, Laura Mercier, Clinique and Smashbox. I like al in a small dose, just to have a healthy glow! Very nice selection, really great, I really love looking at beauty pictures (and counters at stores :)

Elisabeth said...

I love my foundation: Max Factor's All Day Flawless 3-in-1 Foundation. Thank you Sam for your super kind comment on my blog! Your support is very important to me!

xxx
E from Helsinki
http://dragonflyelisabeth.blogspot.fi/

LoveT. said...

Wow ,what a great Post! Love Powder Foundation :)

kisses <3

miss b said...

You have certinly covered all aspects of foundation here with useful tips too. I'm happy using Clinique liquid foundation and their concealer too.
(I'm a real Clinique fan!) but I have also used Touche Eclat in the past.
http://missbbobochic.blogspot.co.uk/

Instant Milk said...

Well I don't really use foundation unless I am going somewhere important or when I get a pimple! I used to wear foundation and powder every day but stopped because I realized I don't really need it. I barely get pimples and I don't have anything to really cover on my face. I pretty much only do my eyes, cheeks and lips!

Ileana said...

hahaha! I actually tried all of them...and my fave on is the bb cream... Still have to check the cc one!
Don't forget to check my giveaway!
xoxo

novelstyle.blogspot.com

blackberryfashion said...

Great products :)

http://anna-and-klaudia.blogspot.com/

Johanna said...

I cannot live without concealer. It's a bad situation.

Mara Oliveira said...

Following you back dear :)
Xoxo***

Sarah Mc. said...

I love a simple mineral powder foundation! The creams just melt off my face in the summer humidity.

Fashion-Bridge said...

Beautiful tutorial! and you did an amazing job with finding all that products!

Have a wonderful weekend dear Sam

Xx

Alexandra

www.fashion-bridge.blogspot.com

Adriana Carmen said...

Great post! I just changed my foundation for a BB cream and I like it better!

Margaret Cruzemark said...

Lovely presentation Sam. I really like mousse foundations. I think that i don't need a face powder when i am wearing it.
Miss Margaret Cruzemark
http://margaretcruzemark.blogspot.com/